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With the words “The money is in the list” ringing in every would be internet marketers ears, it’s hard not to take the concept seriously.
Well I’m strongly of the opinion that you should take it seriously and you should start building your own list. Especially if making money over and over from the same visitors sounds good to you.
As you’re probably aware a “list” is simply a collection of subscribers who have given you their name and email address. Usually in exchange for a gift or useful info. You might offer a newsletter on a subject relevant to the content of your site for instance.
Once these people are on your list, you can send them emails and if you do it right, earn affiliate commission from sales of products you direct your subscribers to.